Intro

Authenticity and Emotional Safety in Dating

The standout feature is its Dual Profile, users have two sides to their profile:

Curated Profile that’s revealed upfront as a polished first impression

Candid Profile that starts locked and represents a more vulnerable side.

After matching, users play a game of Would You Rather to break the ice and unlock the Candid Profile.

This encourages a deeper, more intentional connection at a time when many young people struggle to show up authentically and find meaningful matches.

Two Vera, Two Truths, One Team

Thomas Colquhoun, Founder of Two Vera

Client

Janelle Slater

Game Feature

Giulia Miele

User Feed

Sydney Belle

Match Moment

Project through UX/UI Academy with real client, 4 week timeline

Context

Intro

Authenticity and Emotional Safety in Dating

The standout feature is its Dual Profile, users have two sides to their profile:

Curated Profile that’s revealed upfront as a polished first impression

Candid Profile that starts locked and represents a more vulnerable side.

After matching, users play a game of Would You Rather to break the ice and unlock the Candid Profile.

This encourages a deeper, more intentional connection at a time when many young people struggle to show up authentically and find meaningful matches.

Two Vera, Two Truths, One Team

Thomas Colquhoun, Founder of Two Vera

Client

Janelle Slater

Game Feature

Giulia Miele

User Feed

Sydney Belle

Match Moment

Project through UX/UI Academy with real client, 4 week timeline

Context

My Role as a UX Designer - Game Feature

Competitive Analysis - Usability scripts - User interviews - User testing - Analyzing feedback - Prioritizing features

Research

Flows - Sketches - Wireframing - Prototyping - Mid-fidelity - Hi-Fidelity - Final product - Handoff

End-to-End Design

My Role as a UX Designer - Game Feature

Competitive Analysis - Usability scripts - User interviews - User testing - Analyzing feedback - Prioritizing features

Research

Flows - Sketches - Wireframing - Prototyping - Mid-fidelity - Hi-Fidelity - Final product - Handoff

End-to-End Design

Research

TwoVera, Too Far from True

Inconsistent Visual Style

Flows felt and looked like different apps

Lack of clarity

Incomplete and untestable flows

Dual profile and Game unlock feature not understood

Lack of Connection and Authenticity

Incomplete and untestable flows

Dual profile and Game unlock feature not understood

Low emotional payoff

Swipe fatigue combined with cluttered match visuals reduced excitement and intention

Research

Two Vera Before

Two Vera Before

Inconsistent Visual Style

Flows felt and looked like different apps

Lack of clarity

Incomplete and untestable flows

Dual profile and Game unlock feature not understood

Lack of Connection and Authenticity

Incomplete and untestable flows

Dual profile and Game unlock feature not understood

Low emotional payoff

Swipe fatigue combined with cluttered match visuals reduced excitement and intention

TwoVera, Too Far from True

Define

Aligning with the Client

Authenticity, Emotional Safety, Intentionality, and Playfulness

Our client-aligned goals were to ensure the User Feed, Match Moment, and Game Feature clearly reflected TwoVera’s core brand values—Authenticity, Emotional Safety, Intentionality, and Playfulness. We also focused on making the Dual Profile system and game-based unlocks easy to understand, while creating a cohesive experience through a shared style guide.

We were given creative freedom as long as decisions were backed by research and we shared regular updates with the client. While we were able to iterate on most of the product, we maintained key requirements: the purple, green, and pink color palette, the Dual Profile concept, and the game-based unlock experience.

Mapping Meaningful Connections

User Feed, Match Moment, Game Feature

While I owned the Game Feature flow, our team maintained a collaborative approach—sharing suggestions, iterating on solutions, and reviewing each other’s work to ensure all flows felt cohesive.

Across all flows, we encountered several usability challenges, including missing or confusing steps, which made testing difficult.

A critical challenge impacting all flows was users’ confusion around the dual-profile system. Addressing this was essential to creating a seamless experience across the app.

User Feed and Match Moment Flow

Problem

Dual-Profile System introduced too early

Both Curated and Candid profiles visible upfront. This removed the sense of progression and made the game feel unnecessary. As a result, users were less motivated to continue engaging or build deeper connections.

Solutions

Single Reaction Flow

Users react to a specific element of a Curated Profile and can optionally leave a comment. If the other user reciprocates, it results in a match.

Candid Reveal

Users can now only view each other's curated sides up front, while the candid remained locked until users match and play a game of Would you Rather together.

This increases intentionality and made match moments feel meaningful, while naturally encouraging users to engage with the Game Feature as the next step.

Game Feaure Flow

Problem

Gameplay modal was unclear

Users didn’t know whether the game was live or turn-based, which caused confusion and limited testability. During gameplay, users also felt disconnected due to a lack of visual cues showing the other person’s presence.

Exploration

Scheduled Sessions

This added friction and reduced spontaneity

Turn-Based play

Flexible but reduced momentum and excitement

Live Gameplay

This created the strongest sense of connection but required both users to be available at the same time

Solution

Hybrid Game

After matching, User A sends a game invite. If both users are available, they play Would You Rather live, preserving spontaneity and momentum. If User B is unavailable, the game seamlessly transitions to a turn-based mode, allowing users to continue at their own pace.

Users can re-enter the game through messages and receive notifications when it’s their turn. To further reinforce a shared experience, answer-reveal screens were added after each question, showing both users’ responses and strengthening the feeling of playing together.

This approach balanced connection and convenience and was preferred by both the client and development team.

Design

Keeping it Real in Mid-Fi

I continued to own the Game Feature as I translated the user flows into mid-fidelity designs, incorporating research insights from previous teams into each iteration. The primary goal at this stage was to create a clear, complete, and fully testable prototype. Mid-fidelity designs were treated as a blueprint, prioritizing structure—such as layout, hierarchy, and flow logic—before visual refinement.

Mid-Fi Iterations - Game Feature

Clarified game instructions & Added progress bar

To set expectations and reduce drop-off

Added waiting lobby

To encourage live gameplay and allow smooth transition to turn-based if need be

Added loading animations

To signal the other user’s presence and decision-making

Displayed active status markers on profiles

To reinforce real-time participation

Revealed both users' answers after each question

To strengthen the sense of playing together

Restructured question and result screens

To improve clarity during the game

Testing

Hi-Fi Heartbeats

Four people with prior dating app experience, between the ages of 25 and 30 were interviewed.

Users favored unlocking the full Candid Profile after completing the game, rather than gradual reveals

Some of the biggest changes across the app focused on creating a cohesive visual system, refining the style guide, streamlining layouts and backgrounds, and updating the guide to reflect the final design decisions.

User Feed and Match Moment Insights

Confusion around pacing and labels highlighted the need for lightweight onboarding

Dual-profile concept seen as unique and refreshing

Single Reaction flow felt simple, and intuitive

Game Feature Insights

Would You Rather worked as a natural conversation starter

Waiting Lobby helped users understand and anticipate live gameplay

Live gameplay was strongly preferred over turn-based

Curated/Candid Toggle Improvements

Clearer Labels: Added labels to the Candid/Curated toggle to help users understand its purpose.

Increased Visibility: Introduced a tooltip to draw attention to the toggle, addressing the issue that users were originally overlooking it.

Human Centered Copy

The text throughout the site—including instructions and button labels—was rewritten with a friendly, approachable tone. This human-centered approach created a more welcoming and supportive experience.

Playful Feel to Game

To make the game flow feel more engaging and enjoyable, playful illustrations and animations were introduced to bring the experience to life, making interactions feel dynamic and fun.

Game Notifications

For the turn-based version of the game, notifications were added and designed to be visually appealing to clearly indicate when it’s a user’s turn to play.

This improvement kept users engaged and informed, reducing confusion and encouraging timely participation in the game flow.

Four people with prior dating app experience, between the ages of 25 and 30 were interviewed.

Users favored unlocking the full Candid Profile after completing the game, rather than gradual reveals

Some of the biggest changes across the app focused on creating a cohesive visual system, refining the style guide, streamlining layouts and backgrounds, and updating the guide to reflect the final design decisions.

Hi-Fi Heartbeats

Curated/Candid Toggle Improvements

Clearer Labels: Added labels to the Candid/Curated toggle to help users understand its purpose.

Increased Visibility: Introduced a tooltip to draw attention to the toggle, addressing the issue that users were originally overlooking it.

User Feed and Match Moment Insights

Confusion around pacing and labels highlighted the need for lightweight onboarding

Dual-profile concept seen as unique and refreshing

Single Reaction flow felt simple, and intuitive

Game Feature Insights

Would You Rather worked as a natural conversation starter

Waiting Lobby helped users understand and anticipate live gameplay

Live gameplay was strongly preferred over turn-based

Testing

Hi-Fi Testing

Four people between the ages of 25 and 34 were interviewed.

User Feed & Match Moment Findings

Half of the users missed the Candid/Curated toggle initially.

Adding tooltips increased confidence and helped users understand key interactions

Game Feature Findings

The “Would You Rather” game remained a standout feature.

Users found it to be an effective icebreaker that was fun and low-pressure.

Playing the game enhances emotional connection between users.

Final Iterations

Game Flow Enhancements

Users now unlock the full Candid side after one game; question screens were differentiated from answer screens for clarity.

Live Gameplay Emphasis

Continued preference for live play, encouraged through:

Instructional text, Turn-based opt-in popup, Waiting lobby, Disabled CTA until waiting period ended

UI & Accessibility Enhancements

Improved timer, question cards, and turn indicators to match the app’s style and meet accessibility standards

Modernized Visual Style

Updated visuals, illustrations, and animations while maintaining cohesion across the app

Hi-Fi Testing

Four people between the ages of 25 and 34 were interviewed.

Final Product

Final Designs Unlocked

The founder of Two Vera's feedback was very positive.

He was very enthusiastic about the final product, praising both the visual design and the overall flow of the app. He emphasized the strength of the team’s research-driven decisions and expressed confidence in the product’s readiness for development, stating:

“It looks incredible. It feels like an app now!”

“Skilled team of talented designers who completed thorough research and produced professionally polished work. Excellent communication and collaboration throughout. Highly recommend.”

He went on to share interest in continuing the collaboration.

“If you have any interest in any further work with TwoVera, please let me know!”

User Feed

The founder of Two Vera's feedback was very positive.

He was very enthusiastic about the final product, praising both the visual design and the overall flow of the app. He emphasized the strength of the team’s research-driven decisions and expressed confidence in the product’s readiness for development, stating:

“It looks incredible. It feels like an app now!”

“Skilled team of talented designers who completed thorough research and produced professionally polished work. Excellent communication and collaboration throughout. Highly recommend.”

He went on to share interest in continuing the collaboration.

“If you have any interest in any further work with TwoVera, please let me know!”

Final Designs Unlocked

User Feed

Live Game

The live game emerged as a standout feature for TwoVera.

Users expressed excitement about using the app, and those with prior experience on dating platforms said they wished similar game mechanics had existed in the apps they previously used.

The game proved especially effective at breaking the ice, giving users a natural and engaging way to start conversations. It also added a sense of anticipation and reward to unlocking the Candid side of the Dual Profile, making the experience feel more playful and meaningful rather than forced.

Turn Based Game

Our team successfully aligned TwoVera with its core brand values of authenticity, emotional safety, intentionality, and playfulness.

User feedback confirmed that these values were clearly reflected in the experience, with participants expressing strong enthusiasm for the app and stating they would use it.

The Dual Profile concept resonated especially well, landing clearly with users and reinforcing trust, engagement, and emotional comfort throughout the experience.

Live Game

The live game emerged as a standout feature for TwoVera.

Users expressed excitement about using the app, and those with prior experience on dating platforms said they wished similar game mechanics had existed in the apps they previously used.

The game proved especially effective at breaking the ice, giving users a natural and engaging way to start conversations. It also added a sense of anticipation and reward to unlocking the Candid side of the Dual Profile, making the experience feel more playful and meaningful rather than forced.

Our team successfully aligned TwoVera with its core brand values of authenticity, emotional safety, intentionality, and playfulness.

User feedback confirmed that these values were clearly reflected in the experience, with participants expressing strong enthusiasm for the app and stating they would use it.

The Dual Profile concept resonated especially well, landing clearly with users and reinforcing trust, engagement, and emotional comfort throughout the experience.

Turn Based Game

Conclusion

Finding Our Flow

Working on this team taught me that communication is key. It allowed us to navigate challenges such as managing schedules across different time zones, balancing tasks and priorities, and coordinating work on separate flows while maintaining a cohesive final product.

The most valuable lesson I took away, however, was that there are always new ideas to explore when designing. My teammates often built on or reimagined my ideas in ways I wouldn’t have thought of on my own, which pushed me to generate every possible idea and keep experimenting—from layouts to copy to visual elements.

This project reinforced that an app or website can always be improved, and that collaborative creativity is essential to unlocking its full potential.

Conclusion

Finding Our Flow

Working on this team taught me that communication is key. It allowed us to navigate challenges such as managing schedules across different time zones, balancing tasks and priorities, and coordinating work on separate flows while maintaining a cohesive final product.

The most valuable lesson I took away, however, was that there are always new ideas to explore when designing. My teammates often built on or reimagined my ideas in ways I wouldn’t have thought of on my own, which pushed me to generate every possible idea and keep experimenting—from layouts to copy to visual elements.

This project reinforced that an app or website can always be improved, and that collaborative creativity is essential to unlocking its full potential.

Finding Our Flow

Final Product

The founder of Two Vera's feedback was very positive.


He was very enthusiastic about the final product, praising both the visual design and the overall flow of the app. He emphasized the strength of the team’s research-driven decisions and expressed confidence in the product’s readiness for development, stating:

“It looks incredible. It feels like an app now!”


“Skilled team of talented designers who completed thorough research and produced professionally polished work. Excellent communication and collaboration throughout. Highly recommend.”


He went on to share interest in continuing the collaboration.


“If you have any interest in any further work with TwoVera, please let me know!”

Final Designs Unlocked

User Feed

Live Game

The live game emerged as a standout feature for TwoVera.


Users expressed excitement about using the app, and those with prior experience on dating platforms said they wished similar game mechanics had existed in the apps they previously used.

The game proved especially effective at breaking the ice, giving users a natural and engaging way to start conversations. It also added a sense of anticipation and reward to unlocking the Candid side of the Dual Profile, making the experience feel more playful and meaningful rather than forced.

Turn Based Game

Our team successfully aligned TwoVera with its core brand values of authenticity, emotional safety, intentionality, and playfulness.


User feedback confirmed that these values were clearly reflected in the experience, with participants expressing strong enthusiasm for the app and stating they would use it.

The Dual Profile concept resonated especially well, landing clearly with users and reinforcing trust, engagement, and emotional comfort throughout the experience.

Conclusion

Working on this team taught me that communication is key. It allowed us to navigate challenges such as managing schedules across different time zones, balancing tasks and priorities, and coordinating work on separate flows while maintaining a cohesive final product.

The most valuable lesson I took away, however, was that there are always new ideas to explore when designing. My teammates often built on or reimagined my ideas in ways I wouldn’t have thought of on my own, which pushed me to generate every possible idea and keep experimenting—from layouts to copy to visual elements.

This project reinforced that an app or website can always be improved, and that collaborative creativity is essential to unlocking its full potential.

Finding Our Flow

Design

Keeping it Real in Mid-Fi

I continued to own the Game Feature as I translated the user flows into mid-fidelity designs, incorporating research insights from previous teams into each iteration. The primary goal at this stage was to create a clear, complete, and fully testable prototype. Mid-fidelity designs were treated as a blueprint, prioritizing structure—such as layout, hierarchy, and flow logic—before visual refinement.

Mid-Fi Iterations - Game Feature

Clarified game instructions & Added progress bar

To set expectations and reduce drop-off

Added waiting lobby

To encourage live gameplay and allow smooth transition to turn-based if need be

Added loading animations

To signal the other user’s presence and decision-making

Displayed active status markers on profiles

To reinforce real-time participation

Revealed both users' answers after each question

To strengthen the sense of playing together

Restructured question and result screens

To improve clarity during the game

Define

Aligning with the Client

Our client-aligned goals were to ensure the User Feed, Match Moment, and Game Feature clearly reflected TwoVera’s core brand values—Authenticity, Emotional Safety, Intentionality, and Playfulness. We also focused on making the Dual Profile system and game-based unlocks easy to understand, while creating a cohesive experience through a shared style guide.

We were given creative freedom as long as decisions were backed by research and we shared regular updates with the client. While we were able to iterate on most of the product, we maintained key requirements: the purple, green, and pink color palette, the Dual Profile concept, and the game-based unlock experience.

Authenticity, Emotional Safety, Intentionality, and Playfulness

Mapping Meaningful Connections

User Feed, Match Moment, Game Feature

While I owned the Game Feature flow, our team maintained a collaborative approach—sharing suggestions, iterating on solutions, and reviewing each other’s work to ensure all flows felt cohesive.

Across all flows, we encountered several usability challenges, including missing or confusing steps, which made testing difficult.

A critical challenge impacting all flows was users’ confusion around the dual-profile system. Addressing this was essential to creating a seamless experience across the app.

User Feed and Match Moment Flow

Problem

Dual-Profile System introduced too early

Both Curated and Candid profiles visible upfront. This removed the sense of progression and made the game feel unnecessary. As a result, users were less motivated to continue engaging or build deeper connections.

Solutions

Single Reaction Flow

Users react to a specific element of a Curated Profile and can optionally leave a comment. If the other user reciprocates, it results in a match.

Candid Reveal

Users can now only view each other's curated sides up front, while the candid remained locked until users match and play a game of Would you Rather together.

This increases intentionality and made match moments feel meaningful, while naturally encouraging users to engage with the Game Feature as the next step.

Game Feaure Flow

Problem

Gameplay modal was unclear

Users didn’t know whether the game was live or turn-based, which caused confusion and limited testability. During gameplay, users also felt disconnected due to a lack of visual cues showing the other person’s presence.

Exploration

Scheduled Sessions

This added friction and reduced spontaneity

Turn-Based play

Flexible but reduced momentum and excitement

Live Gameplay

This created the strongest sense of connection but required both users to be available at the same time

Solution

Hybrid Game

After matching, User A sends a game invite. If both users are available, they play Would You Rather live, preserving spontaneity and momentum. If User B is unavailable, the game seamlessly transitions to a turn-based mode, allowing users to continue at their own pace.

Users can re-enter the game through messages and receive notifications when it’s their turn. To further reinforce a shared experience, answer-reveal screens were added after each question, showing both users’ responses and strengthening the feeling of playing together.

This approach balanced connection and convenience and was preferred by both the client and development team.

Testing

Four people with prior dating app experience, between the ages of 25 and 30 were interviewed.

Users favored unlocking the full Candid Profile after completing the game, rather than gradual reveals

Some of the biggest changes across the app focused on creating a cohesive visual system, refining the style guide, streamlining layouts and backgrounds, and updating the guide to reflect the final design decisions.

Hi-Fi Heartbeats

Curated/Candid Toggle Improvements

Clearer Labels: Added labels to the Candid/Curated toggle to help users understand its purpose.

Increased Visibility: Introduced a tooltip to draw attention to the toggle, addressing the issue that users were originally overlooking it.

Human Centered Copy

The text throughout the site—including instructions and button labels—was rewritten with a friendly, approachable tone. This human-centered approach created a more welcoming and supportive experience.

Playful Feel to Game

To make the game flow feel more engaging and enjoyable, playful illustrations and animations were introduced to bring the experience to life, making interactions feel dynamic and fun.

Game Notifications

For the turn-based version of the game, notifications were added and designed to be visually appealing to clearly indicate when it’s a user’s turn to play.

This improvement kept users engaged and informed, reducing confusion and encouraging timely participation in the game flow.

User Feed and Match Moment Insights

Confusion around pacing and labels highlighted the need for lightweight onboarding

Dual-profile concept seen as unique and refreshing

Single Reaction flow felt simple, and intuitive

Game Feature Insights

Would You Rather worked as a natural conversation starter

Waiting Lobby helped users understand and anticipate live gameplay

Live gameplay was strongly preferred over turn-based

User Feed & Match Moment Findings

Half of the users missed the Candid/Curated toggle initially.

Adding tooltips increased confidence and helped users understand key interactions

Game Feature Findings

The “Would You Rather” game remained a standout feature.

Users found it to be an effective icebreaker that was fun and low-pressure.

Playing the game enhances emotional connection between users.

Final Iterations

Game Flow Enhancements

Users now unlock the full Candid side after one game; question screens were differentiated from answer screens for clarity.

Live Gameplay Emphasis

Continued preference for live play, encouraged through:

Instructional text, Turn-based opt-in popup, Waiting lobby, Disabled CTA until waiting period ended

UI & Accessibility Enhancements

Improved timer, question cards, and turn indicators to match the app’s style and meet accessibility standards

Modernized Visual Style

Updated visuals, illustrations, and animations while maintaining cohesion across the app

Hi-Fi Testing

Four people between the ages of 25 and 34 were interviewed.